Seventy-five years ago a young grocery clerk had $372 and an idea. He founded a little store on the Cincinnati riverfront. Today that one store has grown into a system operating some 2,000 stores in 19 midwestern and southern states. His name was Bernard H. Kroger.
He helped foster a merchandising revolution based on the premise that if a large enough volume of goods could be sold at a very small unit profit, a satisfactory total profit would be earned.
“Likewise as it was also in the days of Lot . . . they bought, they sold . . .” – Luke 17:28