The Salesman

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For Sunday April 17, 2022:


1 Corinthians 2:4 (NKJV)
My speech and my preaching were not with persuasive words of human wisdom,
but in demonstration of the Spirit and of power.

A young salesman was disappointed about losing a big sale. As he talked with his sales manager, he lamented, “I guess it just proves you can lead a horse to water but you can’t make him drink.” The manager replied, “Son, take my advice: your job is not to make him drink. Your job is to make him thirsty.” So it is with evangelism. Our lives should be so filled with Christ that they create a thirst within others for the gospel. Witnessing is really interaction. It’s not about just dropping a whole presentation on somebody. The more we practice sensitivity and sincerity in telling others about Jesus, the more responsive people tend to be.

Sometimes we ought to think of ourselves as sales representatives, ambassadors of Jesus. Spend time in prayer today, asking God to give you the courage to witness. Trust that He will give you the right words. And never forget that you can lead people to Christ, but it’s through Christ alone that they will come to know Him.

The kingdom of God is not going to advance by our churches becoming filled with men,
but by men in our churches becoming filled with God.


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David Jeremiah, Turning Points with God: 365 Daily Devotions (Carol Stream, IL: Tyndale, 2014), 107.

About Roland Ledoux

Pastor of Oasis Bible Ministry, an outreach ministry of teaching, encouragement and intercessory prayer from the Holy Bible, the written Word of God and author of the ministry website, For The Love of God. He lives in Delta, Colorado with his beautiful wife of 50+ years and a beautiful yellow lab whom they affectionately call Bella.
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2 Responses to The Salesman

  1. Well said – our job is to make them thirsty! As it’s been said, you can’t make the horse drink, but you can put salt in its oats. 😏
    Happy Resurrection Day, and keep being the salt of the earth. 😉

    Liked by 1 person

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